Branding / Web / Business Development
Green Cycle is a self initiated educational project that aims to reduce oceanic plastic pollution through the implementation of circular economy principles in the 3d printing industry. The initiative was originally conceived as an academic project but we decided to fund the project and develop it further due to our increasing commitment into creating a cleaner and greener world with the aid of state of the art technology.
Green Cycle is a brand that reflects efficiency and simplicity. The elements of the logo represent the brand values to perfection. The colour scheme is very subtle and minimalistic due to the high contrast that the imagery and products generate.
Green Cycle's end goal is to end plastic pollution in oceanic environments through reinsertion of single use plastics into the economy. Green Cycle gives a second opportunity to a material that otherwise would damage the environment. The Website is targeted towards students and professionals form the 3d printing industry.